Meet Kelli Caulfield of Caulfield Investment Holdings in Birmingham
September 3rd 2020
Today we’d like to introduce you to Kelli Caulfield.
Kelli, let’s start with your story. We’d love to hear how you got started and how the journey has been so far. So this entire thing started because I didn’t want to practice law and because I really wanted a sno-ball one summer. My name is Kelli E. Caulfield and I’m the Vice-President, Caulfield Investment Holdings, which owns and operates several food service businesses that include Broad St Peaux Boys – a food truck that specializes in authentic peaux boys (and some of the best catfish you’ll ever have in your life); NOLA Ice: Original New Orleans Sno-balls – a mobile concession company specializing in New Orleans style sno-balls. The Basement Café at City Hall – a small cafe located in the basement of Birmingham, Alabama’s City Hall that serves breakfast and lunch; and 636 Catering & Events.
After returning to Birmingham in the summer of 2007 to finish law school, I spent that year just working and trying to figure things out. I knew that I wanted to work for myself but didn’t exactly know the area I wanted to be in. In 2008 I purchased a Quiznos Sub in Hoover, Alabama and then another in Fultondale, Alabama, with a dear friend. It was during my time as the owner of Quiznos that I started NOLA Ice: Original New Orleans Sno-balls. That particular summer was crazy, and I didn’t have time to go to New Orleans like I usually do and I missed the little things, such as a sno-ball, and of course, my friends and family. So that fall I decided to order a machine. But once my friends got wind of it, I was “pressured” into figuring out how to bring this New Orleans to treat to the masses in Birmingham. With their help and insistence, NOLA Ice was born. That was the first company I built from the ground up. But honestly, NOLA Ice would not be where it is today if it were not for my friends. Over the years, my main company – Caulfield Investment Holdings, grew. From Quiznos Sub to NOLA Ice to Broad St Peaux Boys to The Basement Café at City Hall with a few more things in the works for 2021 and beyond...